Paid Social

We execute high-performance paid campaigns on Facebook, Instagram, LinkedIn, and TikTok to drive leads and conversions.

How we help

Your ideal customers are already on social – we make sure they stop, click, and convert.

We run paid campaigns across Facebook, Instagram, TikTok and LinkedIn that blend sharp creative, precise targeting, and constant optimisation. Our team handles the entire process – from strategy and ad creative to testing and performance reporting – making sure every dollar drives measurable results.

Whether you’re launching a product, scaling your ecommerce store, or generating leads for a service-based business, we build campaigns that cut through the noise and convert.

We manage your social ad engine end-to-end – so you can focus on growth while we deliver the clicks, sales and ROI.

Why work with TAG?

  • Paid social experts with ecommerce depth
  • Creative that stops thumbs and sells
  • Smart segmentation and audience testing
  • Agile optimisation for better ROAS
  • Transparent performance tracking and reporting

What we deliver

Ad Strategy & Funnel Planning

We define the right channels, audiences and objectives to drive sales across awareness, acquisition, and remarketing.

Creative & Messaging Development

We design and write high-performing ad sets built for each platform - testing hooks, formats, and offers for maximum impact.

Audience Targeting & Testing

We build segmented ad sets using interest, behavioural and lookalike data, constantly testing to refine and improve.

Campaign Management & Optimisation

We manage budgets, bids, pacing and creative rotation to optimise performance and scale what’s working.

Analytics & Performance Reporting

We deliver real-time reporting and monthly insights, so you always know what’s driving results and where to optimise next.

Channel Expansion & Strategy Scaling

Once we’ve nailed core performance, we explore scaling to new platforms, formats, and growth opportunities.

Paid Social

Frequently Asked Questions

1

Which platforms do you manage?

We run paid campaigns across Facebook, Instagram, TikTok, and LinkedIn – and can also advise on Snap, Pinterest, or YouTube depending on your audience.

2

Do you create the ad content?

Yes – we handle the strategy, copywriting, design and formatting of ad creatives, working within your brand guidelines to create high-performing assets.

3

How do you track and report on performance?

We provide live dashboards and monthly reports with insights across ROAS, CPA, CPM, CTR and other key metrics – plus clear next steps for optimisation.

4

How do you work with in-house teams?

We can fully manage paid social or collaborate with your internal creative or marketing teams. We’re flexible in how we plug in to maximise impact.

5

Do you test different audiences and creative?

Absolutely. Testing is built into our process – we constantly experiment with audiences, placements, formats and messaging to drive performance improvements.

6

What kind of results can I expect?

This varies by industry and budget, but our focus is always on ROAS and scalable performance. We aim to hit or exceed your target CPA while building a paid social engine that delivers compounding returns.

Related Services